Ad Campaigns You Can’t Ignore
Getting the attention of your target audience in the CBD industry can be difficult. Afterall, there’s so much to choose from. From the brand to the product type to the actual product itself.
PPC allows us to tie in what we know about your target audience and promote products based on what users are searching for or have searched for in the past to subtly drop hints as to what their next purchase should be.
We combine the power of display and native advertising and remarketing to ensure your ad campaigns appeal to a wider audience including users who already shop with you and those searching for the products you sell.
By doing so, we can enhance the sales and revenue opportunities your CBD company has access to, providing a well-rounded solution to your marketing approach. Are you ready to get stuck in?
Have you ever looked at a product online and then seen the same or similar products appear in your social media newsfeed and elsewhere online? That’s the power of remarketing. We’ll cleverly retarget those who have previously expressed an interest in what you offer to help you stay connected for longer.Get In Touch
Native advertising is one of our favorites as it’s designed to match the style of the media source it’s seen on. It’s a subtle way of letting your audience know that you’re there without advertising your brand or product(s) too harshly increasing their click through rate and driving more purchases amongst certain audience types.Get In Touch
Display advertising is a visual way to advertise your brand online, providing you with the opportunity to showcase your products and their benefits other than just writing about them. We have the in-house resource to both write your ad copy and create the supporting assets required to show off your business.Get In Touch
Intrigued by what you’ve read so far? Find out why you should choose us and get exclusive insight into some of our award-winning campaigns in our free downloadable Capabilities & Case Study Deck.
To get started on your PPC campaign, we first need to understand the previous activity on your account to gain insight into what’s worked well and what hasn’t. We can then benchmark our strategy and results against existing experiences to make sure we’re generating the highest return.
Keyword targeting is crucial to a successful PPC campaign. Our teams carry out extensive research to understand who your target customer is and what they look for when searching for CBD products. This provides a clear vision and presents new opportunities to test.
We don’t just set up your advertising campaign and let it do its thing. We recommend and implement several changes to ensure it achieves what we want it to. Even the smallest of ad campaign refinements can make the biggest difference! From the ad copy written about your CBD brand to the visuals used to display the products, nothing is left untouched.
As well as updating your campaign, we’ll also look at additional optimizations we can implement to your account. We set up several tools like heat mapping to better understand how users are engaging with your website to identify opportunities for improvement to support engagement and sales.
As our client, you’ll receive a monthly report generated by Google Data Studio to detail the activity that’s been carried out on your account and the results achieved. We’ll also let you know what we’ll be working during the following month to further benchmark our results to showcase the value in our work.
You’ll have direct access to those working on your advertising campaigns and accounts, ensuring you have full transparency over what we’re doing and why. With the chance to get in touch 24/7 via a dedicated Slack channel, speaking with us has never been so straightforward. Are you ready to get started?
Find out how we achieved +148% increase in organic visibility.
increase in visibility
increase in organic sessions
increase in transactions
increase in revenue
There’s so much more to paid advertising than putting together new ad copy, an asset and setting it live. We set the groundwork of your campaign and continually check to make sure that what we’re targeting is still just as relevant to your target audience now as it was then.
We don’t mess around when it comes to spending your ad budget, helping to ensure it’s spent on campaigns that generate the highest return based on what you want to achieve whether your objective is related to overall increased sales figures or something more specific such as the total units sold of a specific product.
As a leading CBD PPC agency, we go beyond the mark to make sure we have a full understanding of who you are, your values and products to streamline our activity with your wider marketing strategy to ensure your tone-of-voice and the look and feel of our ads are recognizable as you. Are you ready to get started?
Campaigns & Strategies
on Your Side
PPC is otherwise known as pay-per-click and is the process of creating paid advertising campaigns to display on Google and elsewhere online. The great thing about PPC is that you’re only required to pay a small fee when a user reaches your website, making it a cost-effective way of advertising your CBD business.
PPC advertising provides the opportunity to target your audience based on different demographics that can help drill down into your niche. From location to language and even the devise used, this level of targeting provides both measurable and trackable metrics to inform your wider marketing efforts to support your bottom line.
The CBD space is becoming more and more crowded. Unlike other marketing techniques, PPC offers the opportunity to position your brand and its products directly in front of your audience at no less than a click of a button. This helps to provide greater visibility that otherwise may be tricky to earn within a short amount of time.
Absolutely! As well as specialising in the CBD PPC niche, we can also provide SEO, digital PR, and link building campaigns to bolster your marketing efforts. It’s not a problem if you’re unsure which integrated strategy is the best for you, as we provide recommendations on a case-by-case basis to showcase the value of different campaigns based on what you want to achieve.