Performance Driven Ad Campaigns
Have you ever seen an ad online and thought ‘that’s cool’? PPC is all about captivating your target audience in new, unique ways through sharing information about your brand and products.
We take the time required to understand your business and its position right down to its core values and messages to provoke greater interest amongst your target audience.
We’ll work with you to build out your campaign from who your ideal consumer is to what other factors we can test as part of our ad strategy to make sure we’re constantly refreshing our campaigns to avoid fatigue and acquire greater interest.
Whether you’re an established CBD business or are in the process of building the foundations of your company online, we can help. Get ready to make the most of PPC advertising.
Have you ever looked at a website or at a certain product and seen a similar, if not the same, item appear elsewhere when you’re searching online or in your social newsfeed? That’s the power of remarketing. We’ll create campaigns that resonate with your target audience based on their previous searches to help you stay connected with them.Get In Touch
Native advertising is designed to match the content or style of a media source to make it appear natural. Recommended videos, for example, is just one way to target your audience. With the opportunity to earn more views and drive purchases, it’s a no brainer for CBD businesses wanting to explore outside the normal paid advertising realm.Get In Touch
Consumers respond to content differently and display advertising enhances the shopping experience for many through offering a visual aspect. Whether you want to showcase why your target audience should choose your brand, the CBD products on sale or the benefits of using them, display advertising will help deliver your key message in new formats.Get In Touch
Intrigued by what you’ve read so far? Find out why you should choose us and get exclusive insight into some of our award-winning campaigns in our free downloadable Capabilities & Case Study Deck.
We begin all our campaigns in the same way; with a performance analysis. This helps us to identify work that has been previously carried out on your account to provide a benchmark. We’ll then track our progress against this benchmark to showcase the value of what we’re doing.
All successful PPC campaigns are based on the foundation of well-researched keyword targeting. We begin by looking at what your target audience search for when looking at certain CBD products to make sure our ad campaigns match that intent before refining your campaign structure.
When it comes to PPC advertising, we don’t just set up one, two or three campaigns. We create a series of ads to target unique keywords and encapsulate different parts of your business to make the most of every opportunity. By doing so, we can combine our learning to produce further results-driven ads.
As well as providing consistent ad refinements to earn the best results, we carry out various other optimisations related to your account, landing pages and website to ensure there’s nothing preventing your audience from purchasing. From heat mapping data to analyse your checkout process to how we can make it simpler for users to reach the end goal.
As our client, you’ll receive a monthly report from us detailing the work that has been carried out across your ad campaigns and account. We will also provide a detailed summary of what has been achieved and what we are planning to look at next to further enhance the activity based on what you want to achieve to align your wider business goals.
You’ll have the opportunity to meet our PPC department and work alongside your very own team of experts to supporting your advertising campaigns next move. As well as the chance to engage in a monthly call, you’ll be able to contact us 24/7 through a private Slack channel dedicated to you.
Find out how we achieved +148% increase in organic visibility.
increase in visibility
increase in organic sessions
increase in transactions
increase in revenue
Zeal CBD is one of the UK’s most trusted online CBD shops supplying high-quality CBD products including CBD oil, CBD edibles, CBD drinks and many more.Read More
Bwell CBD are a consumer-first, harnessing the natural power of CBD to produce quality products designed to educate and improve their customer’s quality of life.Read More
Are you ready to super charge your search marketing campaign?Let’s Talk
Anyone can set up a paid advertising campaign but getting it right is difficult, particularly when promoting niche products in a saturated space where opportunity is limited or non-existent.
However, as a leading PPC agency, we really do understand how important advertising is to your business. We take the time to set the appropriate groundwork to help ensure everything we do benefits your wider marketing approach.
We’ve carried out hundreds of successful PPC campaigns over the last 14 years and are continuing to develop our knowledge and experience within the CBD industry to produce robust strategies that benefit your businesses growth now and in the future.
We look beyond the obvious to uncover new opportunities to submerse your brand into the heart of CBD industry through considering far more than just the ad copy we write. We look at all elements of your website to ensure you get the most out of your PPC campaign. Get in touch to find out more.
Campaigns & Strategies
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PPC is a form of online paid advertising that helps to promote CBD brands, big and small, and position them directly in front of their audience through a series of targeted campaigns. Whether you are focusing on a particular product or want to enhance your brand visibility by exploring further opportunities within the CBD industry, we can help.
PPC, otherwise called pay-per-click, is a cost-effective way of advertising your business as you’re only required to pay when a user reaches your website. With this in mind, it provides the opportunity to reach a wider yet relevant audience through targeting the key demographics associated with your business such as age and location.
PPC advertising goes in hand with a number of other marketing techniques used by businesses, big and small, across the globe. It’s a quick way to position your business directly in front of those who are interested in your product(s) based on popular search queries that are proven to drive purchases.
Absolutely! We also specialise in SEO, digital PR, and link building in the link building niche. It’s not a problem if you’re not quite sure which service best fits your business and objectives as we’d be more than happy to explore the opportunities available with you. Call us to get started.